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Artem Novitckii

Artem Novitckii

@artem
Technology

Artem Novitckii shares updates and practical workflows centered on AI tools and tech. They focus on deep-dives into specific models like Claude and Jev while providing honest reality checks on hype. This approach appeals to developers and marketers looking for actual systems rather than just surface-level demos.

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About me

Content creator about AI & tech

Instagram

Refreshed Oct 26, 2026

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158

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Recent posts

Comment ā€œADSā€ and I’ll DM you this exact system + the setup guide šŸ‘‡

Jev is insane for ad research.

Jev is a new AI model, and most people haven’t figured out what to do with it yet.

So I pointed it at Alex Hormozi’s entire Meta ad library and let it go through every single ad he’s running.

It broke each ad down by format, hook, offer and ad copy, then plotted all of them on one chart by how many days they’ve been running. 

The logic is simple: nobody keeps paying for an ad that doesn’t work, so the longer an ad runs, the better it’s performing. That means Hormozi’s whole marketing strategy fits in one picture.

And the patterns jump out straight away. His talking head ads where he directly calls out the viewer are the clear winners, with the top one running for 112 days. You can click any dot on the chart and see the full ad broken down, from the hook to the offer to the exact copy he used.

That used to take hours of scrolling through the ad library and guessing what’s working. Jev did all of it for 49 cents (honestly still can’t believe that number).

It works on any Meta ad account, whether that’s a brand you want to learn from, a competitor, or your own ads.

Comment ā€œADSā€ and it’s yours.

#marketing #aisystem #ai #automation

Comment ā€œADSā€ and I’ll DM you this exact system + the setup guide šŸ‘‡ Jev is insane for ad research. Jev is a new AI model, and most people haven’t figured out what to do with it yet. So I pointed it at Alex Hormozi’s entire Meta ad library and let it go through every single ad he’s running. It broke each ad down by format, hook, offer and ad copy, then plotted all of them on one chart by how many days they’ve been running. The logic is simple: nobody keeps paying for an ad that doesn’t work, so the longer an ad runs, the better it’s performing. That means Hormozi’s whole marketing strategy fits in one picture. And the patterns jump out straight away. His talking head ads where he directly calls out the viewer are the clear winners, with the top one running for 112 days. You can click any dot on the chart and see the full ad broken down, from the hook to the offer to the exact copy he used. That used to take hours of scrolling through the ad library and guessing what’s working. Jev did all of it for 49 cents (honestly still can’t believe that number). It works on any Meta ad account, whether that’s a brand you want to learn from, a competitor, or your own ads. Comment ā€œADSā€ and it’s yours. #marketing #aisystem #ai #automation

236 likes848 comments
Comment ā€œMAXXā€ and I’ll send you my full Claude maxxing setup ā¬‡ļø

The people getting the most out of Claude all have one thing in common: they set it up properly.

These are the 5 levels, from a CLAUDE.md file that makes Claude actually know you, to agents that keep working while you sleep (including the new Claude Duet).

Save this so you can set it up this weekend. 

Comment MAXX for the full guide
 
#ai #claude #anthropic

Comment ā€œMAXXā€ and I’ll send you my full Claude maxxing setup ā¬‡ļø The people getting the most out of Claude all have one thing in common: they set it up properly. These are the 5 levels, from a CLAUDE.md file that makes Claude actually know you, to agents that keep working while you sleep (including the new Claude Duet). Save this so you can set it up this weekend. Comment MAXX for the full guide #ai #claude #anthropic

3.1K likes1.5K comments
some AI tools are better at marketing than doing the work ā¬‡ļø

my honest promise vs reality ratings after a few years of building with AI.

the demos make everything look like a digital employee. then you try it on actual work and find out how much everyone is overhyping. 

some tools need constant handholding. others actually deliver what they promised.

a few takes from the slides:
→ perplexity computer was a cool idea when OpenClaw released but their packaging and ease of use was really bad 
→ higgsfield’s marketing is better than the results
→ claude code is been the most reliable tool through out the hype cycles 

i just showed you 10 tools. but i actually have a full list of 29 of them in a full breakdown, with promise vs reality scores and my take on each.

āœļø comment TOOLS and i’ll send it to you

#ai #aitools #aitoolsranked

some AI tools are better at marketing than doing the work ā¬‡ļø my honest promise vs reality ratings after a few years of building with AI. the demos make everything look like a digital employee. then you try it on actual work and find out how much everyone is overhyping. some tools need constant handholding. others actually deliver what they promised. a few takes from the slides:
→ perplexity computer was a cool idea when OpenClaw released but their packaging and ease of use was really bad 
→ higgsfield’s marketing is better than the results
→ claude code is been the most reliable tool through out the hype cycles i just showed you 10 tools. but i actually have a full list of 29 of them in a full breakdown, with promise vs reality scores and my take on each. āœļø comment TOOLS and i’ll send it to you #ai #aitools #aitoolsranked

3.7K likes446 comments
Comment ā€œCAROUSELā€ and I’ll dm you the full access

#carousel #ai #carousels

Comment ā€œCAROUSELā€ and I’ll dm you the full access #carousel #ai #carousels

1 likes1 comments
Comment ā€œCAROUSELā€ to get the full 10 list + full access to a huge library

#carousel #carousels #tips #marketing

Comment ā€œCAROUSELā€ to get the full 10 list + full access to a huge library #carousel #carousels #tips #marketing

2 likes0 comments
šŸ‘‡ Comment Ā«CAROUSELĀ» and I’ll DM you the full list + the library of all the carousels 

#carousels #carousel #tips #contentcreation #ai

šŸ‘‡ Comment Ā«CAROUSELĀ» and I’ll DM you the full list + the library of all the carousels #carousels #carousel #tips #contentcreation #ai

1 likes4 comments