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Sophie Delmar

Sophie Delmar

@nextbysophie
Finance Business Career

Sophie Delmar shares practical tutorials on using AI tools to automate business workflows and manage paid ads. They focus on no-code solutions like building fake employees and specific Claude prompts to save time. This technical approach appeals to small business owners looking for real-world automation results.

Total followers
11.4K

About me

Lio

Instagram

Refreshed Sep 16, 2026

Key metrics

Followers

11.4K

Point in time

Following

56

Total views

689.6K

Engagement rate

9.3%

Window not reported

Interactions

64.5K

Posts

26

Views by content type

Carousel Container0%
Story4%
Reel62%
Ad34%

Views by audience type

Non-follower89%
Unknown0%
Follower11%

Interactions by content type

Reel95%
Ad4%
Story1%

Audience demographics

Gender

  • Female14.3%
  • Male85.7%

Age

Top countries

🇺🇸 United States32.1%
🇮🇳 India10.5%
🇬🇧 United Kingdom6.2%
🇨🇦 Canada4.7%
🇵🇰 Pakistan4.4%
🇦🇺 Australia3.3%
🇩🇪 Germany2.9%
🇳🇬 Nigeria2.4%
🇿🇦 South Africa2.4%
🇪🇬 Egypt2.2%

Recent posts

Paid partnership with @perspective.digital 
AI doesn't save you time. Here's why 👇
You type one prompt, get a whole page in 30 seconds... then spend 2 hours negotiating with a robot to fix one headline. Fix the headline? It wrecks the picture. Fix the picture? It messes up the background color. Suddenly you're arguing with AI for another hour.
So how much time did you actually save?
No AI guru is telling you this part. They say if you're not using the tool, you're behind. Truth is — you're not behind, you're just doing a different kind of work now.
If you're building funnels for your business, here's my advice: stop asking "can AI build this fast" and start asking "can I grab the wheel back and edit it myself the second AI is done?"
That's why I switched to @perspective.digital — it builds just as fast, but it doesn't lock you out once it's done. This funnel took me 8 minutes to build, and when I wanted to change something, I just clicked the element and fixed it myself. No prompting. No arguing with a robot.
👉 Comment "CONTROL" and I'll DM you the link so you can build your own funnel — and actually stay in control of it.
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#ad #PerspectivePartner #AItools #funnelbuilder #businessautomation

Paid partnership with @perspective.digital AI doesn't save you time. Here's why 👇 You type one prompt, get a whole page in 30 seconds... then spend 2 hours negotiating with a robot to fix one headline. Fix the headline? It wrecks the picture. Fix the picture? It messes up the background color. Suddenly you're arguing with AI for another hour. So how much time did you actually save? No AI guru is telling you this part. They say if you're not using the tool, you're behind. Truth is — you're not behind, you're just doing a different kind of work now. If you're building funnels for your business, here's my advice: stop asking "can AI build this fast" and start asking "can I grab the wheel back and edit it myself the second AI is done?" That's why I switched to @perspective.digital — it builds just as fast, but it doesn't lock you out once it's done. This funnel took me 8 minutes to build, and when I wanted to change something, I just clicked the element and fixed it myself. No prompting. No arguing with a robot. 👉 Comment "CONTROL" and I'll DM you the link so you can build your own funnel — and actually stay in control of it. . . . #ad #PerspectivePartner #AItools #funnelbuilder #businessautomation

146 likes28 comments
How to get the MOST out of Claude's FREE tier (no paid plan needed) 🤖💸
If you're using Claude for AI agent tasks, here's the budget setup that actually works:
✅ Google Calendar connector — fully functional on free. Claude reads AND creates/updates events for you.
✅ Gmail — free tier drafts emails, searches old threads, preps everything. You just hit send.
✅ No auto-triggers on free — nothing fires automatically, but ask-and-run + scheduled tasks still get you 90% of the way there.
If you're a solo founder, freelancer, or non-technical entrepreneur trying to use AI without paying for every tool under the sun, this is the stack to start with.
Comment "BUDGET" and I'll DM you the exact free setup 👇
#ClaudeAI #AIAgents #FreeAITools #ProductivityHacks #aiforentrepreneurs

How to get the MOST out of Claude's FREE tier (no paid plan needed) 🤖💸 If you're using Claude for AI agent tasks, here's the budget setup that actually works: ✅ Google Calendar connector — fully functional on free. Claude reads AND creates/updates events for you.
✅ Gmail — free tier drafts emails, searches old threads, preps everything. You just hit send.
✅ No auto-triggers on free — nothing fires automatically, but ask-and-run + scheduled tasks still get you 90% of the way there. If you're a solo founder, freelancer, or non-technical entrepreneur trying to use AI without paying for every tool under the sun, this is the stack to start with. Comment "BUDGET" and I'll DM you the exact free setup 👇 #ClaudeAI #AIAgents #FreeAITools #ProductivityHacks #aiforentrepreneurs

208 likes46 comments
We’re building fake AI employees with no code — and they actually do the work.
I spun up a whole team in Grok Bot in under a minute: • Olivia runs my email (multiple inboxes) • Scout handles brand deal outreach • Chief owns my calendar
No terminal. No coding. Just text them like iMessage and they share one computer in the cloud.
Want your own team of AI bots? Comment Grok and I’ll DM you the access link (or tap the link in my bio → https://x.ai/bot).
This video is sponsored by SpaceXAI. @Grok #SpaceXAIPartner #GrokBot #AIBots #NoCodeAI #AIEmployees AIAssistant GrokBot

We’re building fake AI employees with no code — and they actually do the work. I spun up a whole team in Grok Bot in under a minute: • Olivia runs my email (multiple inboxes) • Scout handles brand deal outreach • Chief owns my calendar No terminal. No coding. Just text them like iMessage and they share one computer in the cloud. Want your own team of AI bots? Comment Grok and I’ll DM you the access link (or tap the link in my bio → https://x.ai/bot). This video is sponsored by SpaceXAI. @Grok #SpaceXAIPartner #GrokBot #AIBots #NoCodeAI #AIEmployees AIAssistant GrokBot

917 likes630 comments
Ad | Partnered with @perspective.digital 
Episode 5 of figuring out how to run paid ads to grow my business 🤖 (aka: AI ads for dummies)
Today's a little different — I'm building this funnel LIVE, so let's see how it goes.
I typed one prompt into Perspective and had Claude build the entire funnel for my paid ads. No dev, no drag-and-drop builder, no learning curve.
We got it live... now let's test it. 👀
There it is — lead's in, call's already booked on my calendar. I didn't touch anything after I hit submit.
Stay tuned to see how this actually performs.
Want to try it yourself? Comment LAUNCH and I'll send you the link. 🚀
#ad #perspective #aiads #paidads #funnelbuilding

Ad | Partnered with @perspective.digital Episode 5 of figuring out how to run paid ads to grow my business 🤖 (aka: AI ads for dummies) Today's a little different — I'm building this funnel LIVE, so let's see how it goes. I typed one prompt into Perspective and had Claude build the entire funnel for my paid ads. No dev, no drag-and-drop builder, no learning curve. We got it live... now let's test it. 👀 There it is — lead's in, call's already booked on my calendar. I didn't touch anything after I hit submit. Stay tuned to see how this actually performs. Want to try it yourself? Comment LAUNCH and I'll send you the link. 🚀 #ad #perspective #aiads #paidads #funnelbuilding

171 likes71 comments
We are making fake customers with AI 🤖
AI Ads for Dummies, Episode 2.
Today we’re building fake customers — aka avatars. And no, not the blue people.
An avatar isn’t a demographic. “Busy homeowners” means nothing. A real avatar is specific enough that one actual person reads your ad and thinks “wait, this is literally about me.” Specific enough that if you handed it to a sketch artist, they could draw the exact person, to the T.
Here’s exactly how I built mine:
Step 1: Had Claude pull 20 real problems people have with lawn services — not guesses, actual complaints from real review sites, real quotes, real sources.
Step 2: Matched 20 specific solutions to those exact problems, based on a document about everything my business actually does.
Step 3 (the fun part): Instead of one generic customer, built 5 completely different people who’d all say yes to my business — for totally different reasons.
The rule: every single ad talks to ONE of these people. Not all five at once. The second you try to talk to everyone, you’re talking to no one.
To do this correctly you need to understand concepts and iteration — we’ll get there next episode.
Want the exact workflow so AI can do this for you? Comment “AVATAR” and I’ll DM it to you.

#aiforbeginners

We are making fake customers with AI 🤖 AI Ads for Dummies, Episode 2. Today we’re building fake customers — aka avatars. And no, not the blue people. An avatar isn’t a demographic. “Busy homeowners” means nothing. A real avatar is specific enough that one actual person reads your ad and thinks “wait, this is literally about me.” Specific enough that if you handed it to a sketch artist, they could draw the exact person, to the T. Here’s exactly how I built mine: Step 1: Had Claude pull 20 real problems people have with lawn services — not guesses, actual complaints from real review sites, real quotes, real sources. Step 2: Matched 20 specific solutions to those exact problems, based on a document about everything my business actually does. Step 3 (the fun part): Instead of one generic customer, built 5 completely different people who’d all say yes to my business — for totally different reasons. The rule: every single ad talks to ONE of these people. Not all five at once. The second you try to talk to everyone, you’re talking to no one. To do this correctly you need to understand concepts and iteration — we’ll get there next episode. Want the exact workflow so AI can do this for you? Comment “AVATAR” and I’ll DM it to you. #aiforbeginners

240 likes77 comments
We are making fake customers with AI 🤖
AI Ads for Dummies, Episode 2.
Today we’re building fake customers — aka avatars. And no, not the blue people.
An avatar isn’t a demographic. “Busy homeowners” means nothing. A real avatar is specific enough that one actual person reads your ad and thinks “wait, this is literally about me.” Specific enough that if you handed it to a sketch artist, they could draw the exact person, to the T.
Here’s exactly how I built mine:
Step 1: Had Claude pull 20 real problems people have with lawn services — not guesses, actual complaints from real review sites, real quotes, real sources.
Step 2: Matched 20 specific solutions to those exact problems, based on a document about everything my business actually does.
Step 3 (the fun part): Instead of one generic customer, built 5 completely different people who’d all say yes to my business — for totally different reasons.
The rule: every single ad talks to ONE of these people. Not all five at once. The second you try to talk to everyone, you’re talking to no one.
To do this correctly you need to understand concepts and iteration — we’ll get there next episode.
Want the exact workflow so AI can do this for you? Comment “AVATAR” and I’ll DM it to you.

#facebookads #aiforbusiness #aiforbeginners

We are making fake customers with AI 🤖 AI Ads for Dummies, Episode 2. Today we’re building fake customers — aka avatars. And no, not the blue people. An avatar isn’t a demographic. “Busy homeowners” means nothing. A real avatar is specific enough that one actual person reads your ad and thinks “wait, this is literally about me.” Specific enough that if you handed it to a sketch artist, they could draw the exact person, to the T. Here’s exactly how I built mine: Step 1: Had Claude pull 20 real problems people have with lawn services — not guesses, actual complaints from real review sites, real quotes, real sources. Step 2: Matched 20 specific solutions to those exact problems, based on a document about everything my business actually does. Step 3 (the fun part): Instead of one generic customer, built 5 completely different people who’d all say yes to my business — for totally different reasons. The rule: every single ad talks to ONE of these people. Not all five at once. The second you try to talk to everyone, you’re talking to no one. To do this correctly you need to understand concepts and iteration — we’ll get there next episode. Want the exact workflow so AI can do this for you? Comment “AVATAR” and I’ll DM it to you. #facebookads #aiforbusiness #aiforbeginners

3.5K likes2.1K comments