Eric Dahan

Eric Dahan

Founder & CEO, Superdeal

Eric Dahan is the founder of Superdeal, Forbes & Inc. 30 Under 30, and co-founder & ex-CEO of Open Influence. He has spent 13+ years building the influencer-marketing industry and writes about UGC, contracts, and agent-native creator commerce.

About

Eric Dahan is the founder and CEO of Superdeal, the agent-native creator marketplace built on a single thesis: deal-making infrastructure beats discovery as the layer that determines who wins the creator economy. Eric has spent 13+ years inside the influencer industry — long enough to have lived through three platform cycles, the rise and reset of the influencer-agency model, and the emergence of UGC as a distinct creator category. In 2013 he co-founded Open Influence, one of the first software-driven influencer-marketing platforms, and led the company as CEO for a decade. In 2023 he founded Mighty Joy, the community-marketing operating company behind Superdeal. Across those companies he has been involved in tens of thousands of brand-creator deals and has watched the underlying contracts evolve from 8-clause boilerplate to the 15-clause structures that 2026 enforcement now requires. Eric is a Forbes 30 Under 30 and Inc. 30 Under 30 honoree, has built three Inc. 5000 companies, and has been a member of the Forbes Agency Council since 2017 and YPO since 2020. He holds a BS in International Business from Pepperdine University. At Superdeal, Eric is rebuilding the marketplace around the bet that AI agents — not brand marketers — will be the dominant buyers of creator inventory by 2028. Superdeal's creator database is free and indexable on purpose: revenue comes from transactions, not data lock-in. He writes about UGC creator economics, influencer contracts and rights, micro-influencer discovery, brand-deal mechanics, and the emerging agent-to-agent layer for creator commerce. His posts draw on first-hand deal data from Superdeal and Mighty Joy's work with leading DTC and CPG brands.

Articles by Eric Dahan(21)

How to Make Money as a Content Creator: Nine Income Streams

How to Make Money as a Content Creator: Nine Income Streams

Nine ways creators actually earn, with what each realistically pays, how long it takes to start, and who it suits. Plus the two to begin with when your audience is still small.

13 min read
How to Become an Amazon Influencer in 2026

How to Become an Amazon Influencer in 2026

Learn how to become an amazon influencer in 2026, including follower requirements, approval, storefronts, commissions, and payouts.

14 min read
How to Build a UGC Portfolio With No Clients

How to Build a UGC Portfolio With No Clients

Brands want samples before they hire you, but you cannot get samples without clients. You can - using products you already own. Here is how to build a UGC portfolio from scratch, what to put in it, and where to host it.

14 min read
Instagram Influencer Marketing: Strategy Guide (2026)

Instagram Influencer Marketing: Strategy Guide (2026)

A 2026 Instagram influencer marketing strategy: Reels, Stories, and collab posts, the paid-partnership tools, creator vetting, and how to measure ROI.

13 min read
How Do Influencers Manage Collaborations? The Creator System

How Do Influencers Manage Collaborations? The Creator System

The end-to-end system creators use to manage brand deals - triage offers, vet brands, negotiate rates, sign contracts, and get paid safely.

10 min read
How to Find Micro-Influencers: 7 Methods (2026)

How to Find Micro-Influencers: 7 Methods (2026)

Find micro-influencers for your brand in 2026: 7 practical methods from searching your own followers to free creator databases, plus how to vet them.

10 min read
Influencer Media Kit: How to Make One (2026 Template + Examples)

Influencer Media Kit: How to Make One (2026 Template + Examples)

An influencer media kit is a creator's #1 pitching asset. What to include, how to build one, a copy-ready template, and strong-vs-weak examples.

10 min read
TikTok Influencer Marketing: How to Run Campaigns in 2026

TikTok Influencer Marketing: How to Run Campaigns in 2026

Run a TikTok influencer campaign in 2026: find and vet creators, brief for the hook, use Spark Ads and the Creator Marketplace, and measure real sales.

13 min read
What Is a Micro-Influencer? Complete 2026 Guide

What Is a Micro-Influencer? Complete 2026 Guide

A micro-influencer has 10K–100K followers and often out-converts celebrities. The full definition, follower tiers, engagement data, and use cases.

13 min read
Influencer Rate Card: 2026 Benchmarks + Free Template

Influencer Rate Card: 2026 Benchmarks + Free Template

Build your influencer rate card the right way: exact line items, a fill-in template, and 2026 benchmark rates by platform and follower tier (nano to macro).

13 min read
Influencer Marketing for Small Business: A Budget Playbook

Influencer Marketing for Small Business: A Budget Playbook

Can a small business afford influencer marketing? Yes – if you use micro and nano creators. Here's the step-by-step playbook with budget tiers from $0 to $2K/month.

13 min read
How to Get Brand Deals (Even as a Small Creator)

How to Get Brand Deals (Even as a Small Creator)

The 6-step playbook for landing paid brand deals – media kit, rates, outreach, and closing – even with a small following. No agent needed.

13 min read
Influencer Outreach: 5-Step Process + Email Templates (2026)

Influencer Outreach: 5-Step Process + Email Templates (2026)

How to do influencer outreach that actually gets replies – a 5-step process, 4 copy-paste email and DM templates, a mistakes-vs-fixes table, and realistic benchmarks brands should expect.

13 min read
How to Become a UGC Creator: Step-by-Step Roadmap (2026)

How to Become a UGC Creator: Step-by-Step Roadmap (2026)

No experience needed. Learn how to become a UGC creator in 2026 – pick a niche, build a 3-sample portfolio, set your rates, and land your first paid brand deal.

12 min read
UGC Videos in 2026: 25 Examples Across 5 Format Types

UGC Videos in 2026: 25 Examples Across 5 Format Types

25 annotated UGC video examples across 5 formats — testimonial, unboxing, demo, day-in-the-life, transformation — plus 2026 rates, production specs, and how to brief.

1 min read
Influencer Contract Audit Checklist (15 Clauses, 2026)

Influencer Contract Audit Checklist (15 Clauses, 2026)

Before you sign: a 15-point audit of every influencer contract, including the 5 clauses brands forget most and what each one costs when it goes wrong.

12 min read
How to Find Influencers on Amazon in 2026 (8 Methods)

How to Find Influencers on Amazon in 2026 (8 Methods)

The 8 ways to find Amazon influencers for your brand in 2026 - including Amazon Live, Storefront search, and OneLink. Commission ranges, vetting checklist, and outreach templates.

21 min read
Brands Looking for UGC Creators (2026): The Real List

Brands Looking for UGC Creators (2026): The Real List

A creator-side guide to the brands actively hiring UGC creators in 2026 - 15 verified programs, how to apply, what they pay, and how to get accepted with no following.

18 min read
How to Find YouTube Influencers in 2026 (7 Methods)

How to Find YouTube Influencers in 2026 (7 Methods)

Seven ways to find YouTube influencers for your brand in 2026 — free databases, native search, Social Blade, AI tools, competitor mining — with rate benchmarks and outreach templates.

19 min read
Influencer Contract Template (Free Download, 2026)

Influencer Contract Template (Free Download, 2026)

Free influencer contract template (Word + PDF) covering payment, content rights, exclusivity, FTC disclosure, kill fees, and 2026's most-missed clause: AI training rights.

18 min read
What Is a UGC Creator? The Complete 2026 Guide for Brands & Creators

What Is a UGC Creator? The Complete 2026 Guide for Brands & Creators

UGC creators make authentic content for brands without needing an audience. What UGC is, how rates work in 2026, the top platforms, and how to start (or hire one).

19 min read
Eric Dahan | Superdeal